Privacy Policy

This Privacy Policy explains how Hollywood Bets, in connection with the online gambling services provided via hollywuod.com, collects, uses, discloses and protects your personal data. It applies to registered players, visitors, and anyone who interacts with our services on hollywuod.com from Great Britain and, where relevant, from other countries.

By creating an account, placing bets, contacting support, or otherwise using hollywuod.com, you acknowledge that you have read and understood this Privacy Policy. You can withdraw consent for optional uses (such as direct marketing) at any time without affecting your ability to use the core services, subject to legal and regulatory requirements.

Effective date: 1 January 2026

Who We Are

The controller responsible for processing your personal data in connection with the Hollywood Bets online gambling services offered via hollywuod.com is:

Hollywoodbets International UK Limited
Unit 3, 3rd Floor, Bourne House, Queen Street, Douglas, Isle of Man, IM1 1LA
("we", "us", "our")

Hollywoodbets International UK Limited is licensed and regulated by the UK Gambling Commission under licence number 53028 for the provision of online betting and gaming services to customers in Great Britain. Details of our licence are available on the UK Gambling Commission's public register.

For the purposes of this Privacy Policy, references to Hollywood Bets mean the online gambling services and related features offered through hollywuod.com and operated by Hollywoodbets International UK Limited. This Privacy Policy does not apply to other Hollywood Bets websites or local operations (such as hollywoodbets.net or Irish portals), which are subject to their own privacy policies.

Data Protection Contact

We have appointed a data protection contact point responsible for overseeing questions in relation to this Privacy Policy and our data protection practices.

Data protection contact / DPO contact point
Email: support@hollywuod.com (please include "Data Protection" in the subject line)
Postal: Data Protection Officer, Hollywoodbets International UK Limited, Unit 3, 3rd Floor, Bourne House, Queen Street, Douglas, Isle of Man, IM1 1LA

Customer support (including privacy-related queries) is available via our support email and live chat (typically 06:00 - 22:00, business days). The average response time for email queries is approximately three hours during business days (as of April 2025).

What Personal Data We Collect

When you use the Hollywood Bets services on hollywuod.com, we collect and generate different categories of personal data, as required to operate a licensed online gambling service, comply with UK law, and protect our legitimate interests.

Identification and Contact Data

Account details: full name, username, password (stored in hashed form), date of birth, gender (if provided), language and currency preferences.
Contact information: email address, postal address, country of residence, mobile or landline telephone numbers where provided.
Verification/KYC data: copies or details of identity documents (such as passport, national identity card, driving licence), proof of address (such as utility bill or bank statement), information we receive from KYC/AML service providers, sanctions lists and politically exposed person (PEP) checks.

Financial and Transaction Data

Payment data: limited card details (card type, masked card number, expiry date), bank account identifiers, e-wallet identifiers, transaction IDs, transaction history, chargebacks and payment failures.
Betting and gaming transactions: deposits, withdrawals, stakes, wins and losses, bonuses used, loyalty points, account balances and account statements.

Technical and Usage Data

Technical identifiers: IP address, device identifiers, browser type and version, operating system, language settings, time zone, connection information and approximate geolocation derived from IP address.
Usage logs: login and logout times, session length, pages and features accessed, clicks and navigation patterns, error logs and performance diagnostics.
Security and integrity data: failed login attempts, suspicious activity flags, device fingerprinting data, security event logs used for fraud and abuse prevention.

Behavioural and Profile Data

Betting behaviour: betting history, preferred markets and games (including slots such as those under the Spina Zonke branding), stake sizes, frequency of play, time of day of activity, and historic patterns of deposits and withdrawals.
Responsible gambling behaviour: self-exclusion status, time-out periods, reality check settings, limits (deposit limits, loss limits, session limits), staff notes on interactions relevant to safer gambling.
Marketing and communication preferences: subscription status for marketing emails, SMS and push notifications, records of consent or objection, and engagement with campaigns (e.g. open and click rates where lawfully tracked).

Communications and Customer Support Data

Customer support records: content of emails sent to support@hollywuod.com, records of live chat sessions, internal notes documenting the handling of queries or complaints.
Call or chat metadata: timestamps, duration, and technical metadata related to support interactions (where live chat or other channels are used).

Cookies and Similar Technologies

Cookies: small text files stored on your device to support essential functionality (such as keeping you logged in and maintaining your bet slip), analytics, and personalised content.
Similar technologies: tracking pixels, JavaScript tags, local storage and SDKs (for example in mobile applications) used to understand site usage, prevent fraud, and deliver or measure advertising where permitted.

Where we collect data from third parties (such as payment providers, KYC/AML service providers, marketing partners or publicly available registers including the UK Gambling Commission and credit reference or identity verification agencies), we combine it with the data we hold about you to meet our legal and contractual obligations and to keep your account secure.

Legal Basis for Processing

We process personal data associated with Hollywood Bets on hollywuod.com in accordance with the UK General Data Protection Regulation ("UK GDPR"), the Data Protection Act 2018 and related UK privacy laws (including PECR), and, where relevant, in alignment with Mexican data protection principles. Depending on the context, we rely on one or more of the following legal grounds:

Performance of a Contract

To create, administer and operate your Hollywood Bets account on hollywuod.com.
To verify your identity and eligibility to use our services, process deposits and withdrawals, settle bets, pay winnings and provide customer support.
To provide features you request, such as participation in promotions, loyalty or reward schemes, and responsible gambling tools.

Compliance with Legal and Regulatory Obligations

To comply with obligations under the UK Gambling Commission licence (e.g. licence 53028) and associated regulatory rules, including customer verification, anti-money laundering ("AML") and counter-terrorist financing requirements.
To perform "know your customer" (KYC) checks, affordability assessments, and ongoing monitoring of transactions.
To meet record-keeping, reporting and audit obligations under applicable laws, tax regulations, and financial reporting standards.
To respond to lawful requests from regulators, law enforcement, courts and tax authorities in Great Britain and other competent jurisdictions.

Legitimate Interests

To secure and maintain the technical and operational integrity of hollywuod.com, including preventing abuse, fraud, money laundering, betting irregularities, bonus misuse and account takeovers.
To understand how our services are used, improve site performance, usability and content, and develop new products and features (for example, new betting markets or casino games).
To personalise your experience, including recommending events or games that may be of interest, subject to your marketing and privacy preferences.
To protect our rights, property and interests, to defend legal claims, and to manage risk across the Hollywoodbets group and its partners.

Consent

For certain types of marketing communications (for example, some email, SMS or push notifications), depending on your location and applicable law.
For the placement and reading of non-essential cookies and similar technologies on your device (such as analytics and advertising cookies), where required.
For the processing of certain optional categories of data that are not strictly necessary for the core service (for example, some surveys or profiling activities), where such consent is obtained.

Where we rely on consent, you may withdraw it at any time using the tools in your account, the unsubscribe link in marketing emails, your browser settings for cookies, or by contacting us. This will not affect the lawfulness of processing based on consent before its withdrawal. For Mexican residents, our reliance on consent and other lawful bases is designed to be consistent with the principles and legal grounds recognised by Mexican privacy law (including the Federal Law on the Protection of Personal Data Held by Private Parties) where applicable.

Purpose of Processing

We use the personal data we collect in connection with Hollywood Bets on hollywuod.com for clearly defined purposes, which align with UK regulatory requirements and recognised international privacy standards.

Provision and Management of Gambling Services

Account setup and management: to register you as a player, verify your identity and age, configure your account settings, and enable login and authentication.
Betting and gaming operations: to accept and settle bets, determine outcomes, credit winnings, process refunds, manage promotions and bonuses, and provide casino and sportsbook functionality.
Customer support: to respond to queries and complaints via email, live chat and other channels, and to monitor quality and training.

Regulatory, AML and Responsible Gambling

Compliance checks: to perform KYC, AML and affordability checks, monitor transactions, detect suspicious patterns and fulfil reporting obligations to relevant authorities.
Responsible gambling: to monitor behaviour for signs of harm, apply limits, time-outs and self-exclusions, and document interventions in line with UK Gambling Commission expectations and good practice.

Improvement, Analytics and Service Optimisation

Service improvement: to analyse aggregated and pseudonymised usage data, identify technical issues, optimise performance and enhance user experience.
Product development: to understand which sports, markets and games (including slots such as Spina Zonke) are most popular, and to develop or refine offerings accordingly.

Marketing, Personalisation and Promotions

Direct marketing: to send you offers, promotions, newsletters and information about Hollywood Bets services on hollywuod.com, where permitted by law and your preferences.
Advertising and measurement: to personalise content and promotions, measure campaign effectiveness, and avoid showing irrelevant or excessive marketing, using cookies and similar technologies where allowed.

Security, Fraud Prevention and Legal Protection

Security and risk management: to protect hollywuod.com, user accounts and our infrastructure against fraud, unauthorised access, cheating, collusion, money laundering and other misuse.
Dispute handling and legal claims: to record and handle disputes (including those that may be escalated to ADR bodies such as IBAS) and to establish, exercise or defend legal claims.

Disclosure & Sharing

We treat your personal data with care and only share it where necessary, proportionate and lawful. When we share data, we do so under appropriate contractual safeguards and, where required, data processing agreements.

Group Companies and Internal Recipients

Other entities within the Hollywood Bets group that support operations for Hollywood Bets on hollywuod.com (for example, centralised finance, risk, compliance, IT, security and customer support functions), including entities established in the Isle of Man, South Africa and Ireland.

Service Providers and Business Partners

Payment providers: banks, card schemes, payment processors, e-wallet providers and other financial institutions that handle deposits, withdrawals and refunds.
Technical and hosting providers: platform, hosting, cloud and IT service providers (including technology providers such as Sysmedia) who support the operation, maintenance and security of hollywuod.com.
KYC/AML and verification services: identity, sanctions and credit-reference agencies that help us confirm your identity, detect fraud and meet AML obligations.
Analytics and marketing partners: providers of analytics, campaign management and advertising services, including affiliates and advertising networks, where you have consented to such cookies or communications where required by law.
Professional advisers: lawyers, auditors, consultants and other professional service providers acting under a duty of confidentiality.

Regulators, Authorities and ADR Bodies

Regulators and public authorities: including the UK Gambling Commission, tax authorities, law enforcement agencies and other competent authorities in Great Britain and, where relevant, other countries (for example, where transactions or investigations have a cross-border element).
Alternative Dispute Resolution (ADR): where a dispute is referred to an ADR body such as the Independent Betting Adjudication Service (IBAS), we may share relevant data relating to your account, bets and communications to allow the ADR to review and determine the case.

Corporate Transactions

In the context of corporate transactions such as mergers, acquisitions, reorganisations or asset sales involving Hollywood Bets services on hollywuod.com, your data may be disclosed to potential or actual buyers, their advisers and relevant group entities, subject to appropriate confidentiality protections and only to the extent necessary.

With Your Consent or at Your Direction

We may share information with third parties when you have given explicit consent or when sharing is necessary to perform a service you have requested (for example, participation in a partner promotion).

We do not sell your personal data for monetary consideration. Where our partners independently determine the purposes and means of processing (for example, some payment providers, social media platforms or advertisers), they act as separate data controllers and their own privacy policies apply.

International Transfers

Due to the international nature of online gambling operations and the Hollywood Bets group, your personal data may be transferred to, and processed in, countries outside the United Kingdom, including jurisdictions that may not provide the same level of data protection as the UK.

Locations of Processing

Isle of Man: our head office for Hollywoodbets International UK Limited is located in the Isle of Man, and certain processing and support functions occur there.
European Economic Area (EEA) and Ireland: some service providers and group entities may be located in the EEA or Ireland.
South Africa and other non-UK/EEA countries: certain technical, customer support, risk management or back-office operations may be carried out by entities or partners based in South Africa or other jurisdictions.

Transfer Safeguards

Where the UK government has recognised a country as providing an adequate level of data protection, transfers may take place on the basis of that adequacy regulation.
For other countries, we put in place appropriate safeguards, such as the UK International Data Transfer Agreement (IDTA), the UK Addendum to the EU Standard Contractual Clauses or equivalent contractual clauses approved by competent authorities.
We may also implement additional technical and organisational measures (such as encryption, pseudonymisation and strict access controls) to protect your data when it is transferred internationally.

You can contact us for more information about the specific safeguards that apply to transfers of your data outside the UK and, where applicable, obtain a copy of the relevant contractual protections, subject to redactions for confidentiality.

Data Retention

We keep your personal data only for as long as necessary to fulfil the purposes for which we collected it, including to satisfy any legal, accounting or reporting requirements and to resolve disputes. Retention periods may differ depending on the type of data and the regulatory obligations that apply.

General Principles

We retain data for the duration of your relationship with Hollywood Bets on hollywuod.com and for a period thereafter as required or permitted by law.
When personal data is no longer required, we will securely delete or anonymise it so that it can no longer be associated with you.

Indicative Retention Periods

Account and identification data: typically retained for up to 7 years after your account is closed or after your last transaction, whichever is later, to comply with AML, gambling, tax and accounting obligations in Great Britain and other relevant jurisdictions.
KYC/AML and responsible gambling records: kept for periods required by law and regulatory guidance, usually up to 7 years after the end of your relationship with us, or longer if necessary in connection with investigations or regulatory requests.
Financial and transactional data: retained for at least 7 years from the end of the financial year to which they relate, or longer where required for legal or tax reasons.
Customer support correspondence: normally kept for up to 5 years from the date of the interaction, or longer if requirements related to disputes, complaints or regulatory enquiries apply.
Marketing data: kept until you withdraw consent or object to processing, or for a defined period (for example, up to 3 years after last active interaction) after which we may minimise or anonymise the data unless we must keep it to demonstrate compliance.
Technical logs and security data: retained for shorter periods, generally between 6 and 24 months, unless required longer to investigate or respond to security incidents or legal requests.

We may also retain data in anonymised or aggregated form for statistical, research and analytical purposes indefinitely, provided it cannot reasonably be used to identify you.

Your Rights

You have a number of rights in relation to your personal data under the UK GDPR and the Data Protection Act 2018, and we aim to structure our processes so that they are also compatible with core principles of Mexican privacy law (including ARCO rights) for users who interact with hollywuod.com from Mexico.

Data Protection Rights

Right of access: you can request confirmation as to whether we process your personal data and obtain a copy of the information we hold, along with an explanation of how we use it.
Right to rectification: you can ask us to correct inaccurate or incomplete personal data. Some details can be updated directly through your account settings.
Right to erasure ("right to be forgotten" / cancellation): you may request deletion of personal data where there is no overriding legal basis for continued processing (for example, where data is no longer necessary or where we rely on your consent and you withdraw it). We may need to retain certain information to comply with legal and regulatory obligations.
Right to restriction of processing: you can request that we limit the processing of your data (for example, while we verify its accuracy or assess an objection).
Right to object: you can object to processing based on our legitimate interests (including certain profiling) and to processing for direct marketing purposes. When you object to direct marketing, we will stop such processing immediately.
Right to data portability: where technically feasible and legally required, you can request that we provide certain data you have supplied to us in a structured, commonly used and machine-readable format, or transfer it directly to another controller.
Rights related to automated decision-making and profiling: you have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you or similarly significantly affects you, unless specific legal conditions are met. In such cases, you may request human review and express your point of view.
Right to withdraw consent: where processing is based on your consent, you can withdraw that consent at any time, without affecting the lawfulness of processing before the withdrawal.

For individuals located in Mexico, these rights correspond to and are intended to be consistent with the ARCO rights (Acceso, Rectificación, Cancelación y Oposición) and related guarantees under Mexican data protection law, to the extent that law applies to our processing as a foreign service provider.

How to Exercise Your Rights

You can submit privacy requests or questions by emailing support@hollywuod.com with "Data Protection Request" in the subject line, or by writing to our Data Protection Officer at the postal address set out in the "Who We Are" section.
Please clearly describe the right you wish to exercise and provide enough information to help us confirm your identity (such as your username, registered email and date of birth). We may request additional information only where necessary to verify your identity or to clarify your request.
We will respond to your request without undue delay and in any event within one month (30 days) of receipt. In complex or multiple-request cases, this period may be extended by up to a further two months, in which case we will inform you of the extension and reasons.
We will generally handle your request free of charge. We may charge a reasonable fee or refuse to act on a request that is manifestly unfounded or excessive, in line with applicable law.

Cookies & Tracking Technologies

Hollywood Bets uses cookies and similar technologies on hollywuod.com to support core site functionality, security, analytics and, where permitted, advertising and personalisation.

Types of Cookies We Use

Strictly necessary (session) cookies: essential for the operation of hollywuod.com, allowing you to navigate the website, log in, maintain your bet slip and use core features. These cookies are usually session-based and are deleted when you close your browser.
Functional cookies: used to remember your preferences (such as language, odds format and region) and provide enhanced functionality. These may be session or persistent cookies.
Analytics and performance cookies: help us understand how visitors use hollywuod.com (for example, which pages are visited most often, and where errors occur) so we can improve performance and user experience. Data is typically aggregated and anonymised where possible.
Advertising and targeting cookies: used, where permitted, to deliver more relevant adverts and promotions, to limit the number of times you see an advert, and to measure the effectiveness of campaigns. These may be set by us or by third-party partners (such as affiliates and advertising networks).
Similar technologies: tracking pixels, JavaScript tags, SDKs (for mobile apps) and local storage that operate in a similar manner to cookies for analytics, security and marketing purposes.

Managing Cookies

You can control and manage cookies through your browser settings. Most browsers allow you to block or delete cookies, or to be notified before a cookie is stored. Please note that blocking strictly necessary cookies may affect the functionality of hollywuod.com and prevent you from using some services.
Where we provide an internal cookie management panel or preference centre on hollywuod.com, you can use it to adjust settings for non-essential cookies (such as analytics and advertising cookies) and to withdraw consent at any time.
More detailed information about specific cookies used on hollywuod.com may be provided in a separate Cookie Policy or in-line cookie notices.

Data Security

We take the security of personal data associated with Hollywood Bets on hollywuod.com very seriously and implement a combination of technical and organisational measures designed to protect your information against unauthorised access, alteration, disclosure or destruction.

Technical Measures

Encryption in transit and at rest: data transmitted between your device and hollywuod.com is protected using industry-standard encryption protocols (such as TLS 1.2 or higher). Where appropriate, data is encrypted at rest within our systems or those of our trusted service providers.
Access controls and authentication: access to personal data is strictly limited to authorised staff and service providers who need it for their job. Strong authentication measures, including multi-factor authentication (MFA) for administrative access, are used where appropriate.
Network and application security: firewalls, intrusion detection and prevention systems, anti-malware tools, DDOS protection, secure coding practices and regular vulnerability assessments are used to protect hollywuod.com and underlying systems.
Data minimisation and segregation: we store only the data necessary for specific purposes, separate environments where appropriate (e.g. production, test, backup), and apply pseudonymisation or anonymisation when feasible.

Organisational Measures

Policies and training: staff are subject to confidentiality obligations and receive regular training on data protection, information security, responsible gambling and AML requirements.
Vendor management: service providers with access to personal data are subject to due diligence, contractual security requirements and, where relevant, audits, and we may consider international security standards (such as ISO 27001 or SOC 2) when selecting or reviewing key partners.
Incident response: we maintain incident detection, response and escalation procedures. In the event of a personal data breach, we will assess the risk and notify the relevant supervisory authorities and affected individuals where required by law.
Regular review: our security controls and practices are periodically reviewed and updated to reflect evolving threats, industry standards and regulatory expectations.

While no system can be guaranteed as completely secure, we strive to protect your data using safeguards appropriate to the risk and the nature of the information processed.

Complaints & Contacts

If you have any questions, concerns or complaints about how we handle your personal data in connection with Hollywood Bets on hollywuod.com, we encourage you to contact us first so we can try to resolve the issue.

How to Contact Us

By email: support@hollywuod.com (please include "Privacy Complaint" or "Data Protection" in the subject line).
By post: Data Protection Officer, Hollywoodbets International UK Limited, Unit 3, 3rd Floor, Bourne House, Queen Street, Douglas, Isle of Man, IM1 1LA.
Live chat: where available on hollywuod.com, you can reach customer support via live chat (typically 06:00 - 22:00); complex privacy matters may be escalated to our data protection contact.

Complaint Handling Procedure

Submission: you submit your complaint or question using one of the channels above, providing all relevant details (such as your username, contact details and a description of your concern).
Acknowledgement: we will acknowledge receipt of your complaint within a reasonable time, usually within a few business days.
Investigation: your complaint will be reviewed by appropriate personnel (including our Data Protection Officer or delegate, where relevant). We may contact you for further information if needed.
Response: we aim to provide a substantive response within one month (30 days) of receiving your complaint. For complex issues, we may extend this period in accordance with law and will inform you of the extension.
Follow-up: if you remain dissatisfied, we will explain any further internal steps available and inform you of your right to escalate the matter to an external supervisory authority or ADR body, as appropriate.

Escalation to Supervisory Authorities

If you are not satisfied with our response, or you prefer not to contact us first, you have the right to lodge a complaint with a data protection authority.

United Kingdom (primary supervisory authority):
Information Commissioner's Office (ICO)
Website: https://ico.org.uk
Postal: Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF, United Kingdom.
Mexico (where Mexican law applies):
National Institute for Transparency, Access to Information and Personal Data Protection (INAI)
Website: https://home.inai.org.mx
Individuals in Mexico may raise concerns in line with the Federal Law on the Protection of Personal Data Held by Private Parties.
European Union / EEA (where applicable):
If you are located in the EU/EEA and believe that your data protection rights have been infringed, you may lodge a complaint with your local supervisory authority. Contact details are available via the European Data Protection Board (EDPB) website.

Please note that for gambling-related transactional disputes (for example, settlement of bets), you may also have the option to escalate the matter to an Alternative Dispute Resolution body such as the Independent Betting Adjudication Service (IBAS) in accordance with our Terms and Conditions and UK Gambling Commission requirements. Details about IBAS and how to submit a gambling dispute can be found at https://ibas-uk.com/consumers/register-with-ibas/.

Updates

We may update this Privacy Policy from time to time to reflect changes in our services, legal or regulatory developments (including updates to UK data protection or gambling regulations), or improvements in our privacy practices.

How We Will Inform You

Website notice: the latest version of this Privacy Policy will always be available on hollywuod.com, and we may display banners or on-site notifications for significant changes.
Email or account notifications: where appropriate, we will notify you of material changes by email to your registered address or via in-account messages or dashboard alerts.

Advance Notice and Your Choices

For significant changes that materially affect your rights or the way we process your data, we will, where practicable, provide prior notice of the changes, typically at least 30 days before they take effect.
If you do not agree to the updated Privacy Policy, you may close your account and stop using hollywuod.com before the changes become effective. Continued use of the Hollywood Bets services on hollywuod.com after the effective date will be deemed acceptance of the updated terms, except where applicable law requires explicit consent.

Last updated: January 2026

We recommend that you review this Privacy Policy regularly to stay informed about how Hollywood Bets, in connection with hollywuod.com, protects your personal data.